We’re getting ready to incorporate our business.  Part of the expectations-setting process on my team was fleshing out the personal reasons for wanting to commit to building a new business.  Here are my reasons.

  • Build something that I would really like to have/use (satisfy a personal need; understanding/tracking health, in my case)
  • Benefit large group of people (make a difference in the world)
  • Feel in control of life (bypass corporate agendas)
  • Pursue own creative ideas
  • Make own decisions (or at least have a major say)
  • Have fun, be passionate (thus be able/motivated to really be devoted to making it successful)
  • Make enough money to pay mortgage and support family (but maintain frugality/minimalism perspective with children), and give back
  • Contribute to FOSS (many projects require new tooling/libraries, some of which can be used by others)
  • Work with excellent people: friends, role models, apprentices, visionaries of my choosing
  • Create jobs for capable people, for my (evolving) definition of capable
  • Learn new technologies, follow cutting edge developments (data mining/visualization, programming language/tools progression, web frameworks)
  • Better understand users/crowds (and how to make sense of the huge data sets they generate)
  • Have something interesting to write about
  • Take a rollercoaster ride; experience the extreme/rush/thrill
  • Make contacts/friends/future partners around new technologies
  • Justify getting ridiculously connected on social networks
  • Get further experience in all aspects of running a business
  • Gain the wisdom (business savvy, engineering, writing, presentation, art) to pass on to my children and anyone else who will listen
  • Build reputation and equity to enable pursuit of larger future projects
  • Optimize the business creation process (be able to start up many more quickly with discretional insights)

Some books that I have found to be influential in getting started: Tribes, Career Renegade, The Big Moo, Founders At Work.  And blogs: Paul Graham, Seth Godin.

Are you thinking about taking the plunge?  Done it already?  What are your reasons?

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